Google Search Console is a free service offered by Google that helps you monitor, maintain, and troubleshoot your site's presence in Google Search results. You don't have to sign up for Search Console to be included in Google Search results, but Search Console helps you understand and improve how Google sees your site.

To set up a Google Webmaster Tools account: Go to: http://www.google.com/webmasters/tools. Click "Add a site." A pop-up box will display, asking you to Enter the URL of a site you'd like to manage. Once you've successfully typed in your full website address, you will then be asked to Verify Ownership.